Event Type: 1 Day Public Expo – featuring Men’s Grooming and lifestyle products, Live Barber Competitions, Food Trucks and entertainment. Also includes Industry Only preview event and post-event prize-giving.
Verve’s involvement: Annual (on-going) from 2016
- Event Concept & Strategy
- Project Management & Logistics
- PR, Comms & Marketing
- Audience & Community Development
BarberCraft is New Zealand’s premier men’s grooming event – featuring NZ’s national barbering competitions, a men’s grooming and lifestyle expo, live entertainment and more.
Verve was approached by HITO to develop and deliver an event to unify the men’s grooming industry and create a platform to showcase the barbering profession. BarberCraft is the result, launching in May 2016, this annual, 2-day event attracts barbers and interested members of the public from the length of the country.
Event Website: www.barbercraft.co.nz